No one knows this better than dave kerpen, founder and ceo of likeable media, a social media and word of mouth marketing firm. Likeable business why todays consumers demand more and how. Our clients are an extended part of the likeable family, and. He is also the author of new york times bestsellers likeable leadership, likeable business and likeable social media. Dave kerpen is the founder and ceo of likeable local, a social media software solution for small businesses. Likeable social media likeable social media by dave kerpen cover image is from amazon this book was required reading, as a part of my community management class at quinnipiac university. Dave kerpen is a new york times bestselling author, serial entrepreneur, and global keynote speaker. Why todays consumers demand more and how leaders can deliver ebook written by dave kerpen, theresa braun, valerie pritchard. How to turn your weaknesses into strengths by dave kerpen. From small business owners who will be con ducting their. I recently had the chance to catch up with marketing expert dave kerpen, ceo of likeable local, and author the new york times bestseller likeable social media. Dave kerpen is the founder and ceo of softwareasaservice platform likeable local, which automates social media marketing for smbs, and the cofounder and chairman of likeable media, an awardwinning social media and content marketing firm for big brands.
Having created a brand around likeable, dave then shares some tips and tricks on how to be likeable in your business, create the right attention, and, more importantly, solve peoples problems. Likeable local is a software and service solution used by hundreds of marketing agencies to profitably manage their clients social media. Dave kerpen dave kerpen is the ceo of likeable local, a social media software startup for small businesses, as well as the chairman and former ceo of likeable media, an awardwinning social media and wordofmouth marketing firm with triple digit revenue growth for 4 consecutive years. Dave kerpen is a contributor for and has been featured by cnbc, bbc, abc world news. If you want to be likeable in business, you must read this. Dave is a serial entrepreneur, new york times best selling author, and global keynote speaker. Dave kerpen ceo expert with likeable media expertfile. Dave thrives at the intersection of likeability and ambition, where he has forged his own role as an expert and leader. He is actually in the trenches, doing this kind of work every day. Dave kerpen is an entrepreneur, speaker, bestselling author. Feb 04, 20 likeable business is dave kerpen s second book on the power of social media.
Likeable social media by dave kerpen is a book that i didnt expect to find myself reading recently. Likeable social media how to delight your customers create an. Dave kerpen s followup to his bestselling likeable social media gives business owners and marketers timetested strategies for growing revenue. We believe that social media, used well, is nothing short of transformational, not only in marketing, but in public relations, sales, customer service, and operations and in breaking down silos to better connect companies internally and externally. Dave kerpen, author, ceo and allaround likeable guy.
Nov, 2014 lead the 3 barriers to scaling up your business verne harnish, named one of top 10 minds in small business talks about scaling a business. Download for offline reading, highlight, bookmark or take notes while you read likeable business. Why todays consumers demand more and how leaders can deliver kindle edition by kerpen, dave, braun, theresa, pritchard, valerie. How leaders can deliver dave kerpen likeable business why todays consumers demand more and how leaders can deliver dave kerpen eventually, you will extremely discover a page 114. Likeable business why todays consumers demand more and. Aug 29, 2016 dave kerpen is one of my favorite people in the world. Why todays consumers demand more and how leaders can deliver. His advice is pure, welcome common sense, and the text is lighthearted, entertaining and easy to digest.
The book takes an approach that is very similar to his first book likeable social media in that it uses a compilation of personal stories and real examples, rather than research, to convey his points. Well, once again as i was speaking around the world about the topic of likeable business, i realized that the principles dont just apply to social media, they dont. Why todays consumers demand more and how leaders can deliver in pdf, epub. Likeable social media subtitle mcgrawhill professional. Thus, one 16word tweet resulted in thousands of dollars in new business for the hotel. Mar 12, 2017 apply kerpen s basic principles day in and day out, and profits and growth are sure to follow. What if instead of trying to eliminate our weaknesses, we embraced them for what they were. These traits, amongst others, are also necessary for a business to be likeable. Dave kerpen is a serial entrepreneur, new york times bestselling author of likeable social media and the art of people and global keynote speaker. Dave is also a father of 2 beautiful girls, charlotte and kate, and baby boy seth, the husband to an amazing business partner, carrie kerpen. Oct 14, 2014 likeable business lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. Art of people summary pdf by dave kerpen 2000 books. We all have weaknesses, and we tend to try to work on eliminating them on changing ourselves in order to become better.
Dave is also a father of 2 beautiful girls, charlotte and kate, and baby boy seth, the husband to an amazing business partner, carrie kerpen, and friend to many. In todays social media world, it literally pays to be likeable. Dave kerpen, husband of carrie fisher, hit it big with his sponsored wed. He begins the book by telling the story of waiting in the checkin line at the trendiest hotel in las vegas. Likeable business, mcgraw hill had first right of refusal and took it. He uses examples from his own business, likeable media, to illustrate his points.
I am so thankful for all of your continued business and support. Likeable business why todays consumers demand more and how leaders can deliver dave. Kerpen first received media attention in the boston sports market in. He is not someone sitting on the outside and looking in telling you how it should be done. Apply kerpen s basic principles day in and day out, and profits and growth are sure to follow. From transparency to authenticity to the impact of sharing ones values via story telling dave kerpen s blueprints on how to run a business move from likeable to essential. We discussed his most recent book, the evolution of people skills, and the importance of abiding by what he. I found likeable social media at my local library when i was browsing through the aisles. How leaders can deliver dave kerpen some places, in imitation of history, amusement, and a lot more. How to delight your customers, create an irresistible brand, and be gen erally amazing on. I try to embrace those moments instead of avoiding them.
Pitch your show live to dave kerpen and randi zuckerberg. Praise for likeable business dave kerpen has explained why customers expect more, and he gives you the tools to deliver on your brand promise. Dave is the founder and chairman of likeable local, a social media software company serving thousands of small businesses, as well as the chairman and cofounder of likeable media, an awardwinning. Thanksoim t j and chris mccann, kevin ranford, amit shah.
Dave kerpen s followup to his bestselling likeable social media gives business owners and marketers timetested strategies for growing revenue likeable. Dave s entire brand is centered around becoming likeable and it is not a facade. How to delight your customers, create an irresistible brand, and be generally amazing on facebook and other social networks. Kerpen launched likeable media in 2007 with his wife, carrie, who took over as ceo in early 20 to allow dave to focus on expanding likeable local, a software platform that offers dave kerpen. Dave and his wife carrie lead teams of over 100 people in working with brands, organizations, governments, and small businesses to better leverage social media to become more. When kerpen returned to las vegas he stayed at the rio, and he used facebooks like button to tell his 3,500 facebook friends that he approved of the hotel. Before your first tweet, search twitter for people talking about. As the founder of likeable local, and the cofounder and chairman of likeable media, dave has established himself as a force of people skills and business acumen in the everevolving social media world. Dave kerpen s followup to his bestselling likeable social media gives business owners and marketers timetested strategies for growing revenue likeable business lays out the eleven strategies companies can use to leverage likeability to increase profits and spur growth. And he realized that to be happy, and successful both in business and in life, you need to be good with people. Dave kerpens 5 simple rules for being more likeable and.
Likeable business lays out the eleven strategies companies can use to leverage likeability to increase profits and spur growth. Dave kerpen is the cofounder and chairman of likeable media, an awardwinning social media and wordofmouth marketing firm, and founder and ceo of the social media software platform for smbs, likeable local. Bookmark file pdf likeable social media how to delight your customers. You can tell that he practices what he preaches, and it is these reallife examples that serve as many of the tips people can use for being more likeable and ultimately get everything they want. Kerpen first received media attention in the boston sports market in the late 1990s and early 2000s for his unique vending sales strategies at professional sporting events. Nov, 2012 in the age of social media, its not enough to just be a good business youve got to be a likeable business. Dave kerpens followup to his bestselling likeable social media. Dave kerpen is the co founder of likeable media, an awardwinning social media and word of mouth marketing firm. Dave kerpen starts telling his story of showing up to parties with jessica alba and paris hilton and being paid 5 to 10k just for being there. If you are interested in hosting your own show, come pitch your idea live to dave kerpen and randi zuckerberg. Kerpen focuses on how to create a strong online presence for your business and explains how to improve your facetoface interactions. Likeable business by dave kerpen technophilic magazine. Author dave kerpen answers the question about social medias business value on the very first page.
Dave is a former stadium hawker, reality tv celebrity, new york times bestselling author, global speaker, serial entrepreneur and overall likeable guy. Dave kerpen, author, ceo and allaround likeable guy by. I mean libraries have books with this thing called paper no, not ebooks. Dave kerpen knows how important it is for a business to be likedby customers, employees, stakeholders, and the general public. Dave is the cofounder and coceo of apprentice, a platform that connects entrepreneurs with the. Oct 09, 2012 dave kerpen s followup to his bestselling likeable social media gives business owners and marketers timetested strategies for growing revenue likeable business lays out the eleven strategies small and midsized companies can use to leverage likeability to increase profits and spur growth.
His groundbreaking bestseller likeable social media changed the way businesses interact with their customers on a daily basis. In this interview i want to find out how a guy who used to sell snacks at ballgames built a multimillion dollar social media business. Likeable social media agency digital marketing firm. Likeable social media pdf download, harry potter and the philosophers stone audio book stephen fry, get free download likeable social media. Likeable business lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. Scaricare the likeable social business dave kerpen pdf. Pinterest, and more pdf dave kerpen, carrie kerpen, mallorie rosenbluth. May 06, 2011 dave kerpen is an expert in the field of social media and word of mouth marketing. Dave kerpen is the the founder and ceo of likeable local, the cofounder and chairman of likeable media, and the ny times bestselling author of 3 books. Read online likeable social media, revised and expanded. Download likeable social media, revised and expanded. Dave kerpen, author of likeable social media, lays out 11 steps to becoming a more likeable business leader. Aug 07, 2011 if the jury is still out on social media in your mind, then i recommend you read likeable social media.
Pdf likeable social media download online ebook sumo. He is the founder and ceo of likeable local, a social media software company, and the chairman and cofounder of likeable media, an awardwinning content marketing firm for brands. Also, he is the founder of likeable local, his new software company. Scarica il libro the likeable social business dave kerpen ebooks pdf, epub, mobi gratis, two ebooks in one likeable social media the new york times and usa today bestseller. I have moments where i want to give up all the time.
Oct 14, 2014 dave kerpen knows how important it is for a business to be likedby customers, employees, stakeholders, and the general public. The art of likeable leadership in just 7 minutes with dave. Oct 31, 20 the world of business is like a cocktail party. Las jetset is not the best place to build connections, he says. Kerpen explains how to ensure that every aspect of a business communicates transparency, accountability, responsiveness. In likeable social media, dave kerpen reveals the secrets to building a br. Later, a friend asked kerpen for a las vegas hotel recommendation, and kerpen suggested the rio. Dave kerpen president entrepreneurs organization linkedin. Why todays consumers demand more and how leaders can deliver kerpen, dave, braun, theresa, pritchard, valerie on. Dave kerpen, author, ceo and allaround likeable guy by lee. Dave is also the cofounder and former ceo of likeable media, an awardwinning social media and wordofmouth marketing firm with triple digit revenue growth for 4 consecutive years.
May 23, 20 dave kerpen i recently spoke to dave kerpen, who is the ceo of likeable local, a social media software startup for small businesses, as well as the chairman and former ceo of likeable media. Dave kerpen reveals the remarkable returns youll get when you gain the trust of your customers and stakeholders. Dave kerpen, carrie kerpen, mallorie rosenbluth, meg riedinger likeable. Dave kerpen, ceo of likeable media, a social me dia and. Dave kerpen with mallorie rosenbluth and meg riedinger. The likeable business club is looking for new show ideas for weekly programming. Scaricare the likeable social business dave kerpen pdf, epub. Dave kerpen s followup to his bestselling likeable social media gives business owners and marketers timetested strategies for growing revenue likeable business lays out the eleven strategies small and midsized companies can use to leverage likeability to increase profits and spur growth. To be a huge hit at a party or a market one needs to be a good listener, tell great stories, and be responsive, authentic, passionate, and full of surprises. With this sponsorship money they transformed their small business into the massive success, likeable media 2007.
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